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Advertising & Partnership Options

Looking for the fastest way to reach business educators? NBEA connects you with both secondary and collegiate business educators nationwide. Here are your options at a glance.

Best value · year-round

Associate Membership

$395 / year

Year-round exposure across NBEA's entire ecosystem

  • One approved educational webinar hosted by you
  • Two newsletter article placements
  • 10% off convention, exhibits & all advertising below
Ongoing
Broadest reach

KeyingIN Newsletter

$425 / ad

11,500 subscribers — 70% secondary, 25% post-secondary, 5% admin & other

  • 46% average open rate (industry avg. 36%)
  • 3% average click-through
  • $750 for two ads · limited slots
Monthly
Peer-reviewed journal

Business Education Forum

$350–$1,700 / placement

≈2,000 business educators (members only)

  • Flagship peer-reviewed journal
  • Full-color digital, limited print
  • Priced by size & placement
Twice a year · Dec & May
Direct to inbox

Promotional Email

$850 / send

≈11,500 business educators & stakeholders

  • Exclusive, single-advertiser email
  • Your collateral, our trusted audience
  • NBEA never sells its mailing list
Flexible
11,500KeyingIN subscribers, members & non-members
46%Newsletter open rate vs. 36% industry average
2,000Forum journal readers, all NBEA members
300–400Educators at the annual convention & expo
10%Associate-member discount on all ad rates

Associate Membership $395 / year

Your entry point to the NBEA ecosystem

Associate membership connects you to the NBEA business education ecosystem and builds your brand and trust with educators throughout the year. It includes one educational webinar, scheduled and approved by NBEA and hosted by you. These sessions are educational in nature, though you're welcome to place your product at the center of the topic — NBEA discloses to members when a session is vendor-provided.

Membership also includes twice-annual newsletter article placement at NBEA's discretion. These are informational pieces that earn educators' attention rather than commercials or overt ads, with your product or initiative at the center. Associate members also enjoy significant discounts on convention registration and exhibition space, plus 10% off all advertising below.

To join, register as an "Associate" and complete the process. Questions? MemberService@nbea.org

KeyingIN Newsletter

Broadest exposure to the NBEA audience

11,500Subscribersmembers & non-members
46%Open rateindustry avg. 36%
3%Avg. click ratevaries by issue

KeyingIN blends NBEA association news with curated articles on business education issues, reaching the broadest slice of our audience. A single 280px × 360px ad runs $425; two ads run $750. Associate members take 10% off. A limited number of slots are available in this popular newsletter.

Content is due by the first of every month for publication a day or two later.

Business Education Forum

The official peer-reviewed journal of NBEA

With roughly 2,000 business-educator subscribers, the Forum is an excellent way to reach engaged NBEA members. It's published twice a year — December and May — and written and edited by business educators. Digital copies are full color; separately ordered hardcopies carry color covers with a black-and-white interior. Since 2/1/2020 the Forum has been distributed electronically to members, with hardcopy going only to select libraries and subscribers.

Rate card · 4-color digital

Placement Dimensions (W × D)
Cover 2 $1,025 $1,875 7-7/8" × 10-3/8"
Cover 3 $1,025 $1,875 7-7/8" × 10-3/8"
Cover 4 $1,700 $3,050 7-7/8" × 10-3/8"
Center Spread $1,200 $1,750 15-1/2" × 9-1/2"
Full Page $750 $1,000 7-7/8" × 10-3/8"
Half Page (Horiz.) $525 $750 7-1/4" × 4-3/4"
Half Page (Vert.) $525 $750 3-1/2" × 9-1/2"
Quarter Page $350 $600 3-1/2" × 4-3/4"

Non-cover ads are placed at the editor's discretion unless otherwise specified. All material must be supplied as PDF.

Deadlines

December issue

Space reservation
October 1
Camera-ready art
October 15

May issue

Space reservation
April 1
Camera-ready art
April 15

A written, signed insertion order is required. Camera-ready materials are due within 14 days of the space reservation deadline. Cancellations must be received in writing no later than the first of the month preceding the month of issue. New advertisers submit payment with the insertion order; billing is net 30 from the publication mailing date. Full terms available on request.

Promotional Email

Direct, exclusive reach $850 / send

An exclusive, single-advertiser email sent to approximately 11,500 business educators and stakeholders. You provide the collateral; NBEA delivers it to a trusted audience. NBEA does not sell its mailing lists — terms and conditions apply.

Additional Partnership Opportunities

Customized, high-impact outreach aligned with your goals

Sponsored Membership Webinars

Host an NBEA-promoted educational webinar while sponsoring memberships for attending teachers at a discounted rate. We target educator segments aligned with your event for meaningful engagement at a predictable cost per lead — one of the most effective ways to generate sales leads and lasting relationships.

Strategic Sponsorships & Promotional Grants

Tailored sponsorships and promotional partnerships that amplify your visibility across the business education ecosystem. Our members value organizations that invest in their success.

Convention & Exposition

NBEA's annual convention draws 300–400 educators for real conversations and brand-building in a well-designed exhibition that drives educators to you and respects your time. More at NBEA.org/Convention.

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Let's build a plan that fits your goals

Explore these opportunities or request customized partnership pricing. Reach out to NBEA or contact the Executive Director directly.

MemberService@nbea.org